Sandeep Rai
Regional Demand Head at Solv
Jabalpur
Summary
Sales and Distribution professional with 14 years of experience across Fintech, Telecom, FMCG, and B2B Retail sectors. Proven track record in scaling sales, expanding distribution networks, reducing operational inefficiencies, and driving profitability. Skilled in team leadership, channel management, and business development across multiple regions. Enthusiastic, target-oriented, and adept at delivering consistent growth in highly competitive markets.
Overview
13
13
years of professional experience
Work History
Regional Demand Head
Solv (Standard Chartered Research & Technology India Pvt. Ltd.)
Jabalpur
09.2024 - Current
- Managed B2B retail and wholesale sales across MPCG & Rajasthan.
- Handle team of 3 Cluster Managers, 10 Zonal Leads, and 70 Sales Officers.
- Drove multi-category growth across Apparel, Footwear, Home Furnishings, Toys, and Sports.
- Designed and executed sales strategies to achieve revenue targets, strengthen distribution networks, and improve customer satisfaction.
- Spearheaded initiatives to optimize profitability and reduce operational inefficiencies.
- Delivered consistent sales growth via robust distribution expansion.
- Reduced RTO rates, improving efficiency.
- Ensured sustainable business profitability across diverse categories.
Area Sales Manager
Zinka Logistics Solutions Pvt. Ltd.
Lucknow
06.2024 - 09.2024
- Managed and monitored Toll Fastag business for UP East.
- Led a team of 5 TSLs and 112 CROs to ensure target achievement.
Cluster Manager
Paytm Payments Bank Ltd.
Ahmedabad
10.2022 - 05.2024
- Managed distribution and sales operations across Gujarat.
- Directed a team of 4 ASMs and 28 Field Sales Executives.
- Achieved targets in DMT, AePS, FasTag, CMS, UPI, and new customer acquisition.
- Expanded distribution by onboarding new BCs/Distributors.
- Key Achievements
- Promoted from ASM to Cluster Manager.
- Winner of Best CH Award (Q2).
- Ranked among Top 3 Cluster Managers nationally for three consecutive quarters.
- Recorded highest FasTag sales Pan-India (MoM basis).
Area Sales Manager
Paytm Payments Bank Ltd.
Jabalpur
10.2018 - 09.2022
- Managed 24 districts across Jabalpur & Bhopal regions.
- Directed a team of 4 on-roll and 8 off-roll FSEs.
- Responsible for BC appointments, AEPS/DMT/FasTag/BBPS sales, account opening, customer grievance handling, distributor management, and training.
- Key Achievements
- Best ASM Award in Central HUB (multiple times).
- Best ASM Award in MPCG Cluster (Dec 2019).
- Top performer in AEPS business in MPCG circle.
Team Leader (Junior Manager)
One97 Communications Ltd. (Paytm)
Jabalpur
12.2016 - 09.2018
- Managed 4 districts with a team of 12 FSEs.
- Focused on KYC, new merchant acquisition, account opening, and distribution expansion.
- Key Achievements
- Best TL (KYC Champion League – 2017).
- Ranked in Top 10 Nationally (8 times).
- Consistently in Top 5 in HUB (10 consecutive months).
Area Sales Executive
Dishtv India Ltd. (Essel Group)
Khandwa
05.2016 - 10.2016
- Managed 6 districts, 7 distributors, and 550+ retailers.
- Drove monthly targets with a team of 9 DSEs.
Channel Sales Manager
Videocon Telecommunication Ltd.
Jabalpur
10.2014 - 05.2016
- Managed 6 distributors, 300 retailers, and 20 BTS.
- Grew revenue from ₹11L to ₹18L.
- Organized promotional activities and strengthened retail visibility.
- Key Achievements
- Winner of Karamveer Award (4 times).
- Best CSM Award (Oct 2014).
- Qualified for international incentive trips (Bangkok & Phuket).
- National Award for Best M2 Handover (2015–16).
Sales Officer
Monginis Food Pvt. Ltd.
Jabalpur
04.2012 - 10.2014
- I was handing 26 Distributor of entire MAHAKOSHAL.
- I was handling 3 Sales Representative.
- Expansion of sales and distribution for the company products and manage allocated territory and the customers
- Achieve sales targets through selling (visiting market) and proper planning etc.
- Negotiate with Distributors and develop his people on managing customers to obtain more business.
- Monitor closely the competitive activities and provide feedback to the branch on appropriate action that the company needs to take to counter such activities.
- Reporting Target v/s Sales (Daily, weekly and monthly) other regular reports to ASE & ASM.
Education
B.Com. -
Rani Durgawati Vishwavidyalaya (RDVV)
Jabalpur2013
Higher Secondary Certificate -
Pushpanjali H.S. School
Jabalpur2004
High School Certificate -
Pushpanjali H. S. School
Jabalpur2004
Skills
Retail Sales Strategy
- Distribution & Channel Management
- Revenue Growth & Profitability
- FMCG, Telecom & Fintech Sales
- Team Leadership & Training
- Customer Acquisition & Retention
- Market Penetration & Expansion
- KPI Management (Sales, RTO, Profitability)
Positive attitude
Teamwork and collaboration
MS office
Timeline
Regional Demand Head
Solv (Standard Chartered Research & Technology India Pvt. Ltd.)
09.2024 - Current
Area Sales Manager
Zinka Logistics Solutions Pvt. Ltd.
06.2024 - 09.2024
Cluster Manager
Paytm Payments Bank Ltd.
10.2022 - 05.2024
Area Sales Manager
Paytm Payments Bank Ltd.
10.2018 - 09.2022
Team Leader (Junior Manager)
One97 Communications Ltd. (Paytm)
12.2016 - 09.2018
Area Sales Executive
Dishtv India Ltd. (Essel Group)
05.2016 - 10.2016
Channel Sales Manager
Videocon Telecommunication Ltd.
10.2014 - 05.2016
Sales Officer
Monginis Food Pvt. Ltd.
04.2012 - 10.2014
B.Com. -
Rani Durgawati Vishwavidyalaya (RDVV)
Higher Secondary Certificate -
Pushpanjali H.S. School
High School Certificate -
Pushpanjali H. S. School
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